Working Man Creative | Designers react to the new Twitter favorite icon
single,single-post,postid-27022,single-format-standard,ajax_fade,page_not_loaded,,select-child-theme-ver-1.0.0,select-theme-ver-1.9,wpb-js-composer js-comp-ver-4.4.3,vc_responsive

Designers react to the new Twitter favorite icon


Designers react to the new Twitter favorite icon

92 West is an Omaha Web Design Agency

Twitter has taken the controversial decision to change the star icon to a heart, producing a variety of reactions ranging from fury and dismay to politely expressed disappointment.

Not only has the icon changed, but your ‘favorites’ are now your ‘likes’ and you get a cutesy, bursting animation when you click the button.


The heart was rolled out on the Twitter Android app a couple of months ago, and some people commented at the time on how favorites are used to express a range of meanings, and the heart doesn’t function in the same way. You might use favourites as bookmarks, adding something not because you particularly like or support it but because you want to come back to it later. Favorites can be used to show acknowledgement in situations when a ‘like’ would be inappropriate.

Confusingly, Twitter’s blog post on the subject says “The heart is more expressive, enabling you to convey a range of emotions”. It’s hard to see how a heart conveys anything other than positive emotion. It’s an interesting direction to take at a time when Facebook is moving away from the like and seeking to add more nuance.

Here are some of the responses so far:

What do you think about the new heart button? Let us know in the comments.

Liked this? Read these!

92 West | Branding + Strategy + Web Design

92 West is a branding, digital marketing, web design and advertising agency focused on helping brands discover their true voice and sense of purpose; genuinely inspiring audiences.

Have a project or new idea? Let's Talk.

branding + omaha advertising agency + digital marketing + graphic design
omaha web design + search engine optimization + mobile apps

Source Link